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Here's everything that's inside:

Mistake 1: Poor budgeting that fails to consider unanticipated cost surprises — and why it can lead to a complete abandonment of the entire digital transformation.Mistake 2: Investing heavily in technology that flops — and why it leads to holding tech that’s just not pulling its weight or matching the long game, increase in customer complaints, and sizable damage to the company’s reputation.Mistake 3: Putting tasks and objectives over letting top-notched individuals and teams shine — and why it leads to employees resisting change, low morale, reduced productivity, and high turnover.Mistake 4: Overwhelming critical teams with near-impossible deadlines — and why it leads to frustration and burnout as teams experience never having the time to “do it right.”Mistake 5: Collecting massive amounts of data without uncovering what really matters — and why it leads companies to basically “fly blind” and end up relying on “gut” feelings instead of reliable data.

Hooray! The first lesson of "The Kickstart Guide to Sparking Innovation in Your Engineering Firm" is on its way to your inbox.

Within the next minute or two, you're going to get an email from me (Adrienne Bruce).This email contains instructions to get started with our "Kickstarter Guide to Sparking Innovation," so be sure to check it out!But if you have any questions, don't hesitate to hit reply and let me know—I'll be happy to help! :-)Now go and check your inbox!

P.S. If you don't find the email in your inbox in the next couple of minutes, please check your spam folder...Chances are it ended up there.(Since I'm relatively new to sending emails to my list, sometimes the "email algorithms" think I'm a robot! 🤷🏻)